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Trade Marketing Specialist (Fresh Graduate Welcome)

Apply now Job no: 529480
Work type: 全職
Location: 東區
Categories: 銷售及市場推廣

The Job

Marketing Channel Management

  • Assist the optimisation of efficiency on each channel with the understanding of the mix of marketing channels
  • Monitor competitors’ activities and anticipate their moves, and implement competitive communication activities

Promotion Management

  • Develop and execute customer promotions independently accordingly to the customer trade plan
  • Execute localized store promotions, including new/revamped/specific store group initiatives
  • Follow the event calendar independently in order to deliver the scheduled events as per the plan, including communications and on-site execution
  • Adequately use various tools and techniques to promote products and deliver successful promotions to the target customers
  • Maintain productive relationships with various agencies and vendors supporting the customer engagement programs – including media and social media agencies and interactive agencies
  • Work closely with media and creative agencies for media planning and development of promotional materials including TVC, print advertisement and instore POSM for both national and store-level activities

The Person

  • Bachelor degree in Marketing/ Business Administration or other related disciplines
  • Minimum 2-3 years' marketing experience with hands-on trade promotion and advertising experience
  • Self-motivated with excellent communication and interpersonal skills
  • Creative, adaptable, high learning agility
  • Well-organized, enjoy working in a fast-paced organization
  • Good command of both written and spoken English and Chinese
  • Experienced in FMCG or retail industry is an absolute advantage

Advertised: Hong Kong Standard Time
Applications close: Hong Kong Standard Time

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